Portfolio 2026

Brand
Identity

Naming, identity, packaging & campaigns for brands that want to be remembered.

01
Chapter 01
Chapter 01

High-Tech, AI & Startups

From AI products to founder-led startups. Brands built to launch, raise and scale.

Swish
AI-powered IT service management
PitchUs
Pitch training for startup founders
Lumiera.
Lumiera
AI studio that builds brands in seconds
One Telecom
Smart-city cameras & connectivity
FitAd
FitAd
AI engine that resizes ads to every format
WOW
Food-tech beauty drinks
Startups & high-tech
Startups & high-tech · beyond branding

Beyond
the logo.

Brand platforms, product launches, go-to-market and brand films for founders and scale-ups.

ElloLife intelligence · AI
Anouk
AnoukConsumer AI · Families
FintonicFintech · Spain
PaymefyFintech · Collections
CobeeHR tech · Benefits
EybnaFood-tech · Brand film
BrevelFood-tech · Brand film
AmbrosiaBioFood-tech · Brand film
SolveatFood-tech · Brand film
Startups 01 — Ello
01 — Life intelligence · AI platform

Every life,
understood.

A new category needed a brand. Ello turns ongoing phone conversations into a living understanding of each person, for families, health, insurers and cities.

NamingIdentityBrand architectureWebsiteProduct UIMotion
ello.life
Startups 01 — Ello, brand architecture
Ello — brand architecture
One engine.
A family of brands.
Anouk.lifeEllo for Families
Selma.lifeEllo for Health
Maela.lifeEllo for Insurers
Noam.lifeEllo for Sport
Louna.lifeEllo for Cities
Oriane.lifeEllo for Memory
Nili.lifeEllo for Research
ello.life/platform
Startups 01 — Ello, website & engine
ello.life/technology
Ello for Health
Ello — digital
Six layers. One living picture.
Startups 01 — Ello, brand system
Art direction
Deep Midnight
#0F0F0F
Cloud White
#F0F0F0
Clean Canvas
#FCFCFC
Electric Blue
#007BFF
Vibrant Gold
#FFD700
Inter — Display · Interface
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789
Startups 02 — Anouk
Anouk
02 — Consumer AI · Families

Their life is the best story you’ve never heard.

A warm voice that calls your parents every week, and brings their stories home to the whole family.

Visit anouk.life →
NamingIdentityProductBrand filmSocial
Startups 02 — Anouk, brand system
Anouk
Key visual
Tang
#FF5A36
Sun
#FFC83A
Ink
#17132E
Mint
#1ECB8F
Bricolage Grotesque — Display
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789
Instrument Serif — Accent · Italic
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789
Startups 02 — Anouk, product & web
anouk.life
Family app
The yearly book
Anouk — product
Every week, a little more of their life.
Startups 02 — Anouk, social
Anouk — Instagram series
The Anouk Show.

Short, funny phone calls between Anouk and the grandparents. Character design, scripts, motion and sound.

Startups 03 — Fintonic
03 — Fintech · Consumer credit · Spain

Every loan,
one place.

Spain’s personal-finance app. We shaped its go-to-market strategy and its partnerships with Spain’s consumer-credit players, to bring better offers to every user.

2M+users
+40lenders compared
+60Kloan requests / month
Go-to-marketPartnership strategyConsumer creditGrowth
Tu FinScore
700de 900
Préstamo personalHasta 50.000 €
5,99% TAE
+40 entidadescomparadas para ti
✓
Startups 03 — Fintonic, brand world
El asistente
de tu dinero.
Préstamos, seguros, FinScore y todas tus cuentas, en un solo lugar.
FinScore
Security · ISO/IEC 27001
Every month
+60.000
loan requests managed
Coral
#FE666F
Navy
#243A68
Red Hat Display — Brand typeface
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789
Startups 04 — Paymefy
04 — Fintech · Smart collections · AI

Get paid.
Without friction.

Collections that feel like customer care: the right message, a payment link, card or Bizum, done. We drove its growth with consumer-finance players, where a simple link lifts repayment.

1.5M+people paid
65%faster collection*
+40%payment rate*
Market growthPositioningCustomer journeyConsumer finance
*up to, per Paymefy
SMS
Email
WhatsApp
AI voice
Pago seguro
Importe pendiente
127,40 €
TarjetaBizumApple Pay
Pagar ahora
✓Pagado
Startups 04 — Paymefy, brand world
Agente IA · activo
Ejecución inteligente,
control humano.
Analiza el caso2 recibos pendientes · perfil: olvido
Elige canal y momentoWhatsApp · martes, 18:30
ConversaTono cercano, sin presión
Ofrece flexibilidadPago en 2 plazos
CobraEnlace de pago · Bizum o tarjeta
P
Paymefyen línea
Hola Laura 👋 Tienes un recibo pendiente de 127,40 €. ¿Te va bien pagarlo hoy?
Este mes voy un poco justa…
Sin problema. Puedo dividirlo en 2 pagos de 63,70 €. ¿Te envío el enlace?
Sí, perfecto 🙏
✓ Pagado
MJSupervisado por tu equipo de cobrosIllustrative
Customer journeys
Every channel
Pay with
VisaMastercardBizumApple PayPayPalAmazon PayAmexVisa
One link. Any method.
Paymefy Blue
#0041A8
Deep Navy
#061B29
Startups 05 — Cobee
05 — HR tech · Flexible benefits · Spain

One card.
Every benefit.

Flexible benefits that employees actually use, on a single card. We supported Cobee’s growth in Spain with partnership and go-to-market work.

1card for every benefit
9benefit types
3–4×higher uptake*
GrowthPartnershipsGo-to-marketHR tech
*vs other providers, per Cobee
🍽Meals
🚇Transport
🧸Nursery
✚Health insurance
🎓Training
◎Gym
•••• •••• •••• 2026
VISA
Startups 05 — Cobee, brand world
Employee app
Benefits platform
For every employee
Trusted by
BookingKlarnaN26MichelinPwCOgilvyWPPTotalEnergiesLínea Directa
Cobee Green
#01EB5E
Deep Purple
#221C46
Startups 06 — Food-tech brand films
06 — Food-tech · brand films

Four startups.
Four launch films.

Brand films for the food-tech ventures of The CORE, Gat Foods’ innovation hub. One story per startup: the problem, the science, the promise.

StorytellingBrand filmMotion designProduct launch
AmbrosiaBioRare sugar, real taste.
EybnaWhere flavor meets neuroscience.
SolveatFunctional nutrition, deliciously simple.
BrevelMicroalgae protein for a better food future.
Startups 06 — AmbrosiaBio
Rare sugars · Allulose

One sweet solution,
at a time.

Brand filmStorytellingMotion
Startups 06 — Eybna
Functional terpenes · BUUZ™ · BITTERP™

Where flavor
meets neuroscience.

Brand filmProduct launchMotion
Startups 06 — Solveat
Functional nutrition solutions

Feeling good,
deliciously simple.

Brand filmProduct launchMotion
Startups 06 — Brevel
Microalgae protein · Food-tech

The shift to a
better food future.

Brand filmStorytellingMotion
Case 01
01 — AI · IT SERVICE MANAGEMENT

Swish

NamingLogo3D characterIdentityEventsMerch
Case 01 — Swish, brand system
Embroidered logo
Brand character
Cobalt
#0E4ED6
Signal red
#E83751
White
#FFFFFF
Ink
#141828
Case 01 — Swish, brand in use
Merch
Stationery
Event stand
Flags
Digital signage
Case 01 — Swish, swag & icons
Badges
Icon system
Case 02
02 — STARTUP · PITCH TRAINING

PitchUs

NamingLogoIdentityWebPitch deck
Case 02 — PitchUs, brand system
Coral
#EC4444
Sunshine
#FFC93C
Sky
#4CC3FF
Violet
#7B5CFF
Stationery
Campaign
Case 02 — PitchUs, brand in use
Merch
Product
App
Web design
Case 03
Lumiera.
03 — AI BRAND STUDIO
Lumiera
Design your brand in seconds.
NamingLogoIdentityProduct designWeb
Case 03 — Lumiera
Lumiera — Product & web
Case 03 — Lumiera, brand system
Forest
#10201F
Mint
#A8FABF
Lime
#E0FF89
Paper
#F4F5F0
Ink
#14181F
Instrument Serif — Display · Italic
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789
Inter — Interface · Body
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789
Case 03 — Lumiera, brand in use
Business cards
Stationery
Posters
Merch
Case 03 — Brands created with Lumiera
Case 04
04 — TELECOM · SMART CITY CAMERAS

One Telecom

Logo, identity & product world.

LogoBrand systemPackagingProduct visualsWeb
Case 04 — One Telecom, brand system
Brand system
Packaging
Stationery
Signage
Case 04 — One Telecom, key visual
Smart eyes.
Safer cities.
6.8 MPDual sensor
24/7Day & night
5GConnected
Case 04 — One Telecom
One Telecom — Fleet
Case 04 — One Telecom
One Telecom — ONE CAM in the city
Case 05
FitAd
05 — ADTECH · AI CREATIVE ENGINE
FitAd
One creative. Every format. Instantly.
NamingLogoIdentityWebMerch
Case 05 — FitAd, key visual
FitAd
One creative.
Every format.
Instantly.
16Formats
1Upload
∞Possibilities
9:16
1:1
16:9
4:5
1.91:1
Story
Case 05 — FitAd, brand system
FitAd
Night
#0F121A
Teal
#1AE6BD
Mist
#E7EBEF
White
#FFFFFF
Space Grotesk — Display · Headlines
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789
Inter — Interface · Body
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789
Case 05 — FitAd, brand in use
Business cards
Merch
Out of home
Product
Case 05 — FitAd, website
05 — FitAd, digital
One creative. Every format.
Case 06
FOOD TECH · BEAUTY DRINK

WOW

NamingIdentityCustom typePackagingCampaign
Case 06 — WOW, typographic system
Case 06 — WOW
WOW — The range
Case 06 — WOW, campaign
More tech identities
The Bolt — Tech
DeepCoding — HR tech
More tech identities
Built for scale.
02
Chapter 02
Chapter 02

Corporate & Institutions

Institutions, finance and property groups. Identities built for trust.

JStudio
AI design app for The Jewish Agency for Israel
Degraeve Works
Belgian construction & renovation company
MyBox by Cofidis
Gift-experience boxes by Cofidis
Smart Coliving
Furnished co-living homes
the
fifty
six
The Fifty Six
Brussels business address & workspace
Case 07
Built for
07 — AI DESIGN STUDIO · THE JEWISH AGENCY FOR ISRAEL
JStudio
On-brand designs, generated in minutes.
NamingLogoIdentityProduct / UIAI studio
Case 07 — JStudio, brand system
JAFI Blue
#0E29B3
Cyan
#00B4FF
White
#FFFFFF
Deep navy
#0B1B5E
Barlow Condensed — Display · Latin
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789
Graphic language
Assistant — Hebrew
אב
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789
Case 07 — JStudio
JStudio — The app
Case 07 — JStudio
JStudio — Built for The Jewish Agency for Israel
Case 07 — JStudio, made with JStudio
Made with JStudio
Made with JStudio
Every event, on brand.
Corporate, finance & lifestyle
Degraeve Works — Corporate
MyBox by Cofidis — Finance
Smart Coliving — Living
Quattrocento — Lifestyle
The Fifty Six — Brandbook
03
Chapter 03
Chapter 03

Real Estate & Places

Residential developments across Europe, Africa and the Caucasus.

Liman Estate
Waterfront residences in Baku
Aleya
Residential collection in Marrakech
Formoso
Residential development in Lisbon
Aura Zuid
New residential district in Belgium
Hopgaard
Residential project in Belgium
Case 08 — Liman Estate
08 — WATERFRONT RESIDENCES · BAKU, AZERBAIJAN
LogoBrand iconBrandbookSocialPrint
Liman Estate — Logo
Liman Estate — Brand system
Case 09
09 — MARRAKECH

Aleya

A new urban horizon.

LogoTypographyColourBrand outputs
Aleya — Brandbook
Aleya — Brand world
A new urban horizon
Brand outputs
Aleya — Al Maaden Collection
Quiet luxury, Marrakech light.
Aleya — Logo, construction & colour
Case 10
10 — LISBON

Formoso

Quiet, precise, Lisbon light.

LogoIconsPhotographyOnsite
Formoso — Brandbook
Case 11
11 — BELGIUM

Aura Zuid

Een nieuw zuiden.

LogoImageryTypographyColour
Aura Zuid — Brandbook
Case 12 — Hopgaard
12 — RESIDENTIAL · BELGIUM
LogoTypographyColourLayout
Hopgaard — Brandbook
Darbois — Swiss real estate
Custom logotype
13 — Swiss real estate
Darbois — custom logotype.
Darbois — Brand system
Logotype construction
Brandbook
Darbois — brand system
From logotype to brandbook.
Real Estate — More identities
Nika Bay
Park aan de Stroom
Axis
Formoso — sales plan
04
Chapter 04
Chapter 04

Food & Cosmetics

Consumer brands made to stand out on the shelf.

Mojo
Israeli ice-cream brand · Brand Award 2022
ON
Fresh smoothie brand
Basilico
Fresh produce & herbs
Brown Koala
Chocolate cakes
Wonder Drops
Wellness supplements
Case 14
14 — ICE CREAM · ISRAEL

Mojo

Taste the magic.

Winner
Israel Brand Award 2022
Food category
NamingLogoIdentityPackagingCampaign
Case 14 — Mojo
Mojo — Flexible logo system
Mojo — Identity
Case 14 — Mojo
Mojo — Out of home
Mojo — Brand in the world
Out of home
Packaging
Social
Web
Case 15

ON — turn it on.

SMOOTHIES · CAMPAIGN
NamingLogoCampaign conceptPackaging
Case 15 — ON
ON — building the mark
One glass. One letter.
01The glass
→
02The smoothie
=
03Ingredients + n = ON
Case 15 — ON
ON — building the mark
Every flavour turns it on.
01The glass
→
02Green smoothie
=
03Ingredients + n = ON
Case 15 — ON
ON — Live on
ON — Campaign & packaging
Packaging
Case 16
16 — FRESH PRODUCE

Basilico

“Do yourself a flavor.”

NamingLogoSloganPackagingRetail
Case 16 — Basilico
Basilico — Packaging
Basilico — The range
Basilico — the range
8 flavours. One family.
Basilico — Pairings
Basilico — Brand world
Merch
Case 16 — Basilico
Basilico — Retail
Case 17
17 — SPORT NUTRITION

Dayts

Brand strategyIdentityPackaging
The natural source of
GOOD ENERGY
Dayts — The natural source of good energy
Case 17 — Dayts
POS display
Campaign imagery
17 — Sport nutrition
Built for good energy.
Case 17 — Dayts
Dayts — In store
Case 18
18 — CHOCOLATE CAKES

Brown Koala

Playfully delicious. Seriously chocolate.

LogoIdentityPackagingRetailCampaignSocial
Brown Koala — Identity
From sketch
To mark
Colour
Brown Koala — Campaign & digital
Out of home
Menu
Web
Social
Brown Koala — Brand world
Store
Packaging
Merch
Editorial
Case 19
FUNCTIONAL DRINKS · KEEP ZEN · KEEP FOCUS · SLEEP WELL
NamingIdentityPackagingWebMerch
Case 19 — YOGA
YOGA — Keep Zen · Keep Focus · Sleep Well
YOGA — Identity in motion
YOGA — Lifestyle
YOGA — Digital & merch
Web
Mobile
Merch
Kids & Snacking
Krispi — Frozen
Say Cheese — Kids snack
Kids chocolate
Kids & snacking
Packaging that kids pick first.

Wonder Drops

WELLNESS SUPPLEMENTS
NamingIdentityPackaging
Case 20 — Wonder Drops
Wonder Drops — The range
Wonder Drops — Drop by drop
Wonder Drops — Pattern & packaging
Case 20 — Wonder Drops
Wonder Sticks — Radiant tonic
How we work

From brief to brand.

01
Discover
Market, audience, story
02
Define
Name, positioning, voice
03
Design
Logo, type, colour, system
04
Deliver
Packaging, campaign, brandbook

Your brand,
next.

Branding · Packaging · Campaigns
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